The rules, in plain english.
Short enough to actually read. They bind brands as well as creators, and the last two sections tell you exactly what the deadlines are and what happens if someone breaks one.
If you make content
Post honest content
Say true things about the product. No invented results, no claims the brief did not give you, and no presenting yourself as a customer you are not.
Tag paid partnerships using the destination platform’s own disclosure control. In most places we operate that is the law, not a preference.
Earn your views
No bought views, likes or follows. No bots, click farms or engagement pods.
This is the one rule enforced automatically. Views are collected daily from the live post and checked for injection patterns, so purchased engagement shows up in the data. Flagged views do not pay — you keep the agreed rate on approved work, but the performance portion resting on fake views is withheld.
Be yourself
Your own accounts, your own work in your portfolio, your real name and location.
No shared or resold accounts, and no AI-generated avatar standing in for you.
Keep the deal here
Do not move payment off everydayugc, and do not take a brand you met here off-platform for the same work.
This protects you more than it protects us. Off-platform there is no escrow holding your money, no verified-view record to point at, and no route to appeal if you are not paid. Contact details shared in chat are moderated for the same reason.
If you hire creators
Pay the agreed rate
The terms snapshot when you hire. They cannot be revised down afterwards, and approved work gets paid.
No unpaid work
No test videos, no auditions, and nothing beyond the brief without agreeing new terms first.
Answer your applicants
Accept or decline. Leaving people waiting indefinitely is the most common complaint creators have about this industry, and we treat it as a breach.
Keep briefs legal
Your product has to be legal and safe where it ships, and you are responsible for any claim you ask a creator to make about it.
The numbers
If a rule gets broken
A warning
You hear what the problem is in plain terms, and which rule it relates to. Most things stop here.
Payment withheld
Only on the specific work affected. Anything else you have in flight is untouched, and the reason is written down.
Suspension
You cannot apply or post while it is reviewed. Money already earned on clean work is still paid out.
Removal
For fraud, repeated breaches, or anything illegal.
Seen something that breaks these?
Tell us. Reports go to a person rather than a queue that never empties, and you get told what happened to yours.